UUM Electronic Theses and Dissertation
UUM ETD | Universiti Utara Malaysian Electronic Theses and Dissertation
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Items where Author is "Alam, Mirza Mohammad Didarul"

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Thesis

Alam, Mirza Mohammad Didarul (2020) The relationship between service quality, customer satisfaction, and hedonic value on generation Y customer loyalty in the context of superstores in Bangladesh: the mediating role of corporate image. Doctoral thesis, Universiti Utara Malaysia.

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